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01 — Print Design

NMC Holiday
Greeting
Card

Combining campus greenery with the academic tradition of chalkboards to create a card that celebrates NMC's mission to educate, inspire, and grow.

Print-Based Graphic Design · Visual Communications 200–220

Adobe Illustrator · Adobe Stock Photography

NMC Holiday Greeting Card
About the Project

Peace, Knowledge, and Possibilities

Designed for Northwestern Michigan College, this holiday greeting card uses a chalkboard aesthetic paired with lush pine, pinecones, and red berries — elements found throughout campus. The font, Old Bookshelf, carries the chalked texture forward, tying the visual identity to academic spaces. The chalkboard motif extends from the front cover through to the inside and back of the card, creating a cohesive, campus-connected experience. A Neehan White Stone paper texture on the interior reinforces the tactile, handcrafted quality of the piece. The message — Peace, Knowledge, and Possibilities — reflects what holiday means at NMC as a college community.

Typography
Old Bookshelf Peace, Knowledge & Possibilities
Color Palette
Pine Green#2C5F2E
Berry Red#8B1A1A
Chalkboard#2B2B2B
🏆
Selected for Print Chosen by NMC Administrators & Campus President This design was selected out of a class of student submissions and printed in a run of approximately 200 cards, distributed to NMC alumni on behalf of the college.
Holiday card front

Front cover — standing card mockup

Holiday card back

Back panel with NMC Foundation branding

Holiday card open

Card open — interior and front view